Pay Per Click (PPC)
Pay Per Click, or PPC as it’s usually called, is essentially using paid media to place ads on search engines or websites. But when we talk about Pay Per Click advertising, nine times out of ten we’re talking about getting to the top of Google search results! With more competition than ever on Google, getting seen has never been so tough, so using Pay Per Click is a great way to be seen and heard.
What we can do
- Search Campaign
- Google Shopping
- YouTube Advertising
- Pay Per Click Re-Targeting
- DIsplay advertising (Google Display Network and other Display Networks)
Pay Per Click is an incredibly powerful tool to reach your target audience at a time they’re likely in the market for your product. There’s often a misconception that PPC is incredibly expensive and reserved only for the big businesses, but that is not the case at all. With a well built and optimised campaign, PPC can be a particularly cost effective way to recruit more customers to your business. With almost instant results, PPC is a great service to use while waiting for SEO results to show.
